George Guthridge

Janet Berliner (who is also a contributor to this site) and I have known each for 26 years, and have written half a dozen stories and four novels together. Besides that, she helped edit the nonfiction book that I just published. She probably knows me better than anyone else other than either of my wives – in some ways, maybe better.

Ergo, I take great stock in what Janet has to say.

One day she told me, “You know, we writers can do something that few other people in America can – write a book and get it published by a real press. But if the general public realized just how insecure most of us really are, then they probably would not want to read a word we have written.” That’s a paraphrase, but it’s pretty close.

Which brings me to this column.

I have been teaching writing for 37 years – I started with the usual composition classes and now also teach creative writing and the teaching of writing – I have been publishing for 37 years, and I am just finishing a doctorate in composition theory. Yet in some ways I feel even more insecure about writing than when I started.

The reason: I do not understand the business behind. And certain events that have recently transpired make me feel even more insecure than ever about promotional activities and the like.

To wit:

First, a reviewer of my latest book – as I mentioned, it is nonfiction – unjustly accused me of making things up. There is a disclaimer in the front of the book – it’s impossible to miss – that says I rearranged some the time sequence of some of the events, and added in two scenes that actually occurred much later. It’s a book about teaching; I made those changes because we want high school kids to read the book and because some teachers who read the book in manuscript wanted to see the pedagogy (which was invented during the time of the story) “in action.” I also noted that some characters are composites. I made composites because of length and also for privacy – the book contains some emotional scenes, and certain people needed to be protected.

The reviewer, however, adroitly said nothing about the disclaimer, but rather acted as if – ah! – he had uncovered the fact that I had changed some things; and he came unglued about the composites. He insisted that the book was fiction. We know that the review deeply hurt sales, especially in a state where there is only one major newspaper.

Second is the matter of distribution. This book is from a regional publisher, and getting it onto bookshelves has proven harder than pulling a polar bear’s wisdom teeth without the bear being sedated. Obviously, people cannot buy what they cannot locate. It is on Amazon, but that is not the only bookstore in town, of course.

Third: getting reviews. I have now heard about every reason imaginable why it should not be reviewed by paper X. A national Native American media outlet did not review it because it was not written by a Native American, even though it is about the only team of Native Americans ever to win a national championship in academics. The national newspaper for teachers simply does not take our calls – I have no idea why. We are in the process of sending an excerpt to every newspaper in America, but whether that will help I do not know. Yet I open books that are basically memoirs and they are reviewed by major media. No one who has read the book has said that it is poorly written. Just the opposite has been true. Many people have said they wept, the story was so inspirational Many people have written or phoned to say that they stayed up most or all of the night reading, because they did not want to put it down. But can I get reviewers even to open it? The polar bear again.

We have not yet started trying to work with radio stations – though I did do a couple of interviews in Alaska – but I feel so out of my element in all of this that I bought a book on “How to publicize your book.” The advice basically came to this: if you need publicity, then hire a publicist. But if you do not have a huge advance, then you better not bother.

So as a line of the book says: What to do what to do what to do?

I feel helpless in the face of all of this, and frankly do not feel like writing about writing when so much of it consists of something I know so little about.

—–George Guthridge

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This entry was posted on Tuesday, March 6th, 2007 at 7:58 am.
Categories: authors.

5 Comments, Comment or Ping

  1. David Niall Wilson

    George, the fact you got the reviewers who accused you of “making it up” to read it puts you head and shoulders above the madding crowds…half the time you can’t even get that far. Good luck with your tireless promotional effort…I hope it pays off.

    For those interested, George was kind enough to answer my five questions for a Deep Blue Review that also went live today:

    http://deep-bluze.livejournal.com

    DNW

  2. Janet Berliner

    You know a lot more about it than you think,
    George. The toughest part right now is
    acknowledging that it takes money to make
    an impact–money and time. A lot of people
    do get publicists these days. How much good
    it does is anybody’s guess, unless you buy the
    very best. Aside from getting copies to newspapers and reviewers, you need to get on radio and see that the book finds its way to libraries and independents. Above all, embrace the controversy. Use it to prove the reviewer wrong.

    Good luck. I know you can do it. JB

  3. George Guthridge

    I might add one other thing, that I forget to mention: proceeds from the book are going to charity, to build a school for the poor overseas in the name of my former students. That did not fit into the reviewer’s agenda, so he conveniently left it out.

  4. Mark Rainey

    I would hope that such a review — potentially inflammatory — might spark interest, rather than the reverse. How does one quantify -non-sales?

    Anyway, it’s a bear of a business we’ve blundered into. I hope this book will still fly for you. Lord knows you’ve paid your dues.

    –M

  5. Teresa

    Thoughts from the other side of the fence. People here know me now, I hope. I have to trust now that you do, because I don’t want any of this to be taken the wrong way. Maybe it is germaine to your situation maybe not. but it happened to me; how many others may have been discouraged as well?

    This is an account of my experince after reading your post, George.

    1) Let’s find out more about the book! Check George’s link on this page. It doesn’t work. (goes to a ’site not found’ message)

    2)Google ‘George Guthridge’: GOOD!!He’s got a webpage… sort of. Your Staff page at RAHI (and I had to click on the link to RAHI to even know what that was). Page last updated June 29, 2001. That does not make me feel good. 5-1/2 years is a long time… what’s happened in all that time? Nary a link to, or mention of, any new book. (Do you think that would make a potential reviewer of your book feel very comfortable?)

    3)Look back at Google page… an Amazon profile. OK now it seems I’ve found at least the NAME of the book, and a way to buy it. And Oh look… on the left side of the page a link to a website…Finally I can learn something current about this guy and his book.

    I cared enough to keep looking until I found something. Maybe it matters maybe it doesn’t… But I pretty much approach buying any book these days by starting with what I can find out about the author and the book online. If potential reviewers do the same they might not work as hard as I did to find something.

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